Managing Change

Managing Change

Managing Change

Topic: Change as a catalyst to drive distribution business and mastering ever changing market requirements with pioneering mindset, flexible portfolio and services

Reading time: 3 minutes

Advancing distribution? Just embrace change!

Weidmüller Distribution PRO

Weidmüller Distribution PRO

Weidmüller Distribution PRO

Topic:You achieve sales success by presenting your expertise in the best possible way. The new Distribution PRO program sets Weidmüller sales partners apart from the crowd and makes them even more attractive to end customers.

Reading time: 4 minutes

Workplace Solutions

Workplace Solutions

Workplace Solutions

Topic: Make Workplace Solutions work for you. The systematic approach of Workplace Solutions reveals both revenue potential and the possibility of long-term customer relationships for our distribution partners. Consultative selling made simple.

Reading time: 3 minutes

Leveraging IIoT

Leveraging IIoT

Leveraging IIoT

Topic: Understanding the Industrial IoT is like learning to speak a new language, only this one is data-driven. Weidmüller offers the easy way to the IIoT to help our distribution partners learn to speak “data” fluently and take the step from data to value.

Reading time: 4 minutes

Building strong partnerships? Go for changes!

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By reading the trade press, but especially in conversations with our partners, one thing becomes clear to me again and again: constant change is the new normality! Technological progress is changing the expectations of the end-customers towards the industrial wholesale trade. For us this means: A broad portfolio with the latest innovations is not enough.Expert advice on how to advance new technologies and the training of installers to become "solution experts" are in demand.

But as technology becomes more and more interconnected and complex, simple solutions are hard to find. So hence my tip: Don't try to go it alone! To provide first-class customer service and to remain successful, rely on the right network of partners and let your partnership build on the strengths of the other.

My team and I have set ourselves the goal of connecting the advantages of our sales partners with Weidmüller's in order to ensure long-term and mutually beneficial partnerships and to bring together what works and what matters.

Master constant change? Work with a pioneering mindset!

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In times of Corona and in the long term on a technological level with Industrial IoT and increasing automation and digitalization – pioneering spirit and flexibility are required to master all challenges! In my search for solutions for the future, I have learned that a look into the past can be a great source of inspiration.

Weidmüller’s past is proof that a pioneering spirit and a thirst for innovation is deeply rooted in our company DNA: starting with the first plastic-insulated terminal blocks and tool classics such as STRIPAX, through the expansion of our portfolio to over 30,000 saleable products and over 40 innovations per year. Over the last 70 years we have evolved from trailblazing terminal blocks to innovating Industrial IoT. Our pioneering spirit creates trust with our sales partners. And contributes to mastering new challenges in the coming years.

Turning challenges into strengths? Use the power of continuous change!

Mastering a task on a global scale is a huge challenge. An even greater challenge is to bring about change at this level. At Weidmüller I am fortunate to have a highly committed sales team that knows its local markets and has its fingers on the pulse of what drives our distributors.

To focus on services that create added value for our partners, I’m going to work outside my comfort zone! After all, the intensive exchange of knowledge about the use of new technologies, right through to joint end-customer consulting and the development of individual customer solutions has made me realize that it’s our strength, working in a market that is characterized by constant change.

Connecting advantages? Make it about the “whole” not just the “sale”!

Our aim is to deliver the whole package to our distribution partners: On the one hand, we provide them with proven and future-proof products. On the other hand, we give them insight into our technology and solution developments and encourage an open dialogue in order to improve ourselves and be prepared for new challenges.

So one thing's for sure: Facing challenges head on and making sure we can cover all areas – from products to innovative solutions and services – makes us a better partner for our distributors!

Coming to my conclusion: Playing to each other's strengths in strong partnerships makes us more desirable for end-customers and installers. In the end that means: in times of change, focusing on the “whole” reflects well in the “sale”.

Perfect complementation

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